We want to make available the closest to real Belgian waffles as there isn't any yet in Jakarta. We made our own batter from scratch and fresh. The idea was to sell flavored waffles (like donut), but then we thought might as well… lets introduce people with savory waffles. Here in Indonesia, people relate to waffles as dessert, sweet waffles. And off course we have those as well. We try to be innovative, come with new ingredients, at least every month we have our special Savory, Sweet and Ready-to-Eat waffles.